Ray's Library
Ray's Current Articles
Fear & Uncertainty Are Food For Those Greedy For Boldness!
The industry’s OEMs have to push aside their constrained viewpoints and do something dramatic. The industry’s innovation at the end user’s level will take an OEM to bring to market that which will feed its dealer footprint to change the game in a quickly changing industry needing reinvention.
The Hell With The Drill And The Hole!
The outcome for those seeking a hole is more complex; therefore, it’s now important to understand why the hole is needed in the first place. Let’s say the outcome past the hole is to run a cable through the wall, and the outcome past the cable is to receive digital content through the cable (Watching TV).
Pass The Cranberries! The Dog Is Hosting Thanksgiving!
This year, because the Boston Terrier is famous, he will be sitting at the head of the table. Grandpa will be livestreaming the dog cutting the turkey.
The Lesson From The Mindset Of A Lost Dog!
Entrepreneurs don't ask how to do something or what they should do; they focus on why something needs innovation or change. It's in defining the why that plans and missions are developed.
Honoring Our Veterans
Over the years since the birth of our nation, regardless of one's beliefs, aspirations, or successes, the soldier fights for all Americans in the defense of freedom.
Is Your Great Service Outdated?
"Emotional Collaboration is when both the service provider and their customers are responsible for the experience to reach a desired outcome."